Gain the technical knowledge you need to make your station's Mobile DTV deployment a success!
With the growing number of stations nationwide planning Mobile DTV channels, now is the time to increase your understanding of the myriad technical details you can�t afford to overlook. If you�re planning to deploy Mobile DTV at your station, you need to be at this educational event.
Broadcast Engineering magazine and the Open Mobile Video Coalition have partnered for Mobile DTV Tech Essentials, a one-day educational workshop featuring a smaller, one-on-one networking environment with the leaders in the Mobile DTV sector. This powerful lineup of experts from the broadcast community will show you how to master this new technology and turn your station�s Mobile DTV deployment a success.
Attendees will learn:
- Strategies for Mobile DTV implementation
- Making the most of the Big stick
- Single frequency network and repeater rollout
- UHF versus VHF quality of service considerations
- How elliptical and circular antenna polarization will impact reception
- What broadcasters need to know about conditional access and its role in Mobile DTV deployment
- A new propagation model for Mobile DTV service
AGENDA:
| 8:00 AM � 9:00 AM | Arrival, Registration and Continental Breakfast | ||||||
| 9:00 AM � 9:15 AM | Welcome, Introductions | ||||||
| 9:15 AM � 10:00 AM | What is the market for Mobile DTV? | ||||||
| Mobile DTV has been deployed successfully globally and is poised to launch in the United States this year. Panelist will discuss consumer use cases and interest in Mobile DTV, the business models, and devices and services that will drive adoption. |
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| 10:00 AM � 10:45 AM | Mobile DTV System Implementation | ||||||
| No two stations are alike, and this session will examine strategies for how to successfully engineer a station for maximum QoS and minimal capital outlay. Included will be a discussion of channels. |
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| 10:45 AM � 11:15 AM | Coffee Break & Vendor Solution Demos/Exhibits | ||||||
| 11:15 AM � 12:00 PM | Understanding and Implementing Electronic Service Guides | ||||||
| Broadcasters who want to offer compelling Mobile DTV content to viewers need a clear understanding of what Electronic Service Guide technology offers and how to implement it successfully. This session focuses on how Electronic Service Guide technology can enhance viewers� experience with Mobile DTV by delivering electronic program guides and making a variety of advanced services available. |
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| 12:00 PM � 1:30 PM |
Lunch,
Special Presentation | ||||||
The Joint Select Committee on Deficit and spectrum auctions. Rather than all 535 members of the House and Senate take on politically-charged spending choices, Congress designated a proxy group of 12 equally divided between Republicans and Democrats and representatives and senators. The committee is to close a $1.5 trillion budget deficit using revenue enhancements and spending cuts. One proposal is to auction 120MHz of broadcast TV spectrum to benefit the U.S. Treasury although the Congressional Budget Office scored the auction as raising a meager $6.5 billion toward the deficit. Lost in this are the policy implications of reclaiming 40 percent of TV spectrum and whether the nation really faces a �looming spectrum crisis.� |
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| 1:30 PM � 2:15 PM | Mobile DTV RF and Transmission Considerations: Part One | ||||||
This session will look at a variety of important RF and transmission
issues, including: |
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| 2:15 PM � 3:00 PM | Mobile DTV RF and Transmission Considerations: Part Two | ||||||
This session continues our discussion of RF and transmission issues, including: |
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| 3:00 PM � 3:30 PM | Coffee Break & Vendor Solution Demos/Exhibits | ||||||
| 3:30 PM � 4:15 PM | Conditional Access and Mobile DTV/ Mobile DTV Audio |
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What is the Mobile DTV Trust Authority? How do you get keys? How do you manage conditional access keys? What makes sense from your main channel�s program audio, doesn�t necessarily meet the needs of a mobile audience. Learn the issues that arise when the audio playback system in use is a pair of earbuds or the tiny speaker on a Mobile DTV, not a 5.1 home theater surround sound system. |
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4:15 PM � 4:30 PM |
iPad 2 Prize Drawing & Adjourn |
